Tuesday December 04, 2018

Announcing the Epic Games Store

Epic Games has announced its new, hand-curated Epic Games Store. The revenue split for the Epic Games Store will be 88% for the developers and Epic will receive 12%. There are no tiers or thresholds. If a project on the Epic Games Store uses Unreal Engine, Epic will cover the 5% engine royalty for sales on the Epic Games store, out of Epic's 12%.

The Epic Games Store will certainly put pressure onto the Steam Store as Valve takes a much larger cut of sales on its platform. The Epic Games Store will support hand-curated PC and Mac games initially, but Tim Sweeney says in the announcement post that it will be expanded to Android and other open platforms throughout 2019. The Epic Games Store is open to all games built with any engine. It even has access to the 10,000-strong Epic Games Support-A-Creator program for developers to engage with content creators on platforms such as YouTube and Twitch.

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As a developer, you control your game page and your newsfeed. There will be no store-placed ads or cross-marketing of competing games on your page, and no paid ads in search results. We've built this store and its economic model so that Epic's interests are aligned with your interests. Because of the high volume of Fortnite transactions, we can process store payments, serve bandwidth, and support customers very efficiently. From Epic's 12% store fee, we'll have a profitable business we'll grow and reinvest in for years to come!

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