Wednesday November 28, 2018

FTC Will Investigate Loot Boxes

Senator Maggie Hassan asked the US Federal Trade Commission to investigate loot boxes yesterday, and the FTC agreed to do it. The Senator claimed that lootboxes will represent a "$50 billion dollar industry by 2020," and brought up a UK study that correlates loot boxes with "young problem gamblers." You can watch the Senator's request below. The ESA, a body representing American video game devs, clearly isn't happy about this, and gave Polygon the following statement:

"Loot boxes are one way that players can enhance the experience that video games offer. Contrary to assertions, loot boxes are not gambling. They have no real-world value, players always receive something that enhances their experience, and they are entirely optional to purchase. They can enhance the experience for those who choose to use them, but have no impact on those who do not."