Saturday September 15, 2018

Facebook Is Expanding Fact-Checking to Photos and Videos

In a blog post Thursday, Facebook announced their fact checking would no longer be limited to articles: photos and videos will also be scrutinized for inaccuracies going forward. The social media giant will be adding new third-party fact checkers and incorporating technologies such as a machine learning model and optical character recognition to better meet the effort.

News Image

Many of our third-party fact-checking partners have expertise evaluating photos and videos and are trained in visual verification techniques, such as reverse image searching and analyzing image metadata, like when and where the photo or video was taken. Fact-checkers are able to assess the truth or falsity of a photo or video by combining these skills with other journalistic practices, like using research from experts, academics or government agencies.