Monday February 27, 2017

HTC's New Vive Payment Plans Diffuse the High Cost of PC Virtual Reality

I think we can all agree that unlike in the 90's when Virtual Reality first became a buzzword, VR today is pretty damned cool. One of the problems preventing it from really gaining as much traction as it should has been the rather steep up front cost. First you need a $800 headset, and then you also need a rather beefy computer with a fast GPU to keep up with the 11ms render times needed to prevent you from going into reprojection mode.

Well, at GDC HTC has announced that they are looking to do something about half of this problem. The HTC Vive will be offered with 0% $66 per month financing for 12 months.

If it has anywhere near the same effect it had on toe adoption rate of smartphones, this financing plan should certainly help with the adoption rate of the technology, especially for those who are on the fence, uncertain if the up-front investment is worth it. While some might argue about the wisdom of buying entertainment products on credit, personally I have no problem with taking advantage of a 0% financing option every now and then to soften the upfront blow. In fact, believers of the time-value of money might note that a 0% financing deal equates to a lower effective cost when considering the present value calculations, and is the smart thing to do if it is offered, as long as you keep up with your payments!

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"For the first time, Vive is launching a financing program in North America. For $66 a month and no-interest financing for 12 months, users can purchase a Vive on Vive.com with zero down. Additional new financing options are available at varying finance terms."

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