Today's Hard|Forum Post
Today's Hard|Forum Post

Tuesday January 31, 2017

Razer Buys Nextbit To Enter The Smartphone Market

I know what you’re thinkingآ—here come sleek, black smartphones with neon green accents (that may or may not go bad in a couple of months). Hold that thought, though: while the gaming hardware company has acquired the guys behind the Robin phones, Nextbit suggests that it will "operate as an independent division inside Razer, focused on unique mobile design and experiences." Despite this statement, Razer’s influence on the products will probably be inevitable, but that might actually lead to great thingsآ—recently, they have been showing us pretty creative stuff, like the Valkyrie laptop and Ariana lighting system.

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آ…it’s clear the company is refocusing its efforts to some degree. Nextbit says it has stopped selling the Robin and accessories, and that it will continue to fulfill warranties for six more months. Given the phone was released in July 2016, that pretty much means that only the earliest adopters will receive their full year-long warranty. On the software end, Nextbit will provide updates and patches through February 2018. While the Nextbit purchase doesn’t guarantee Razer will begin to make smartphones, the emphasis on "mobile design and experiences," certainly suggests that will be the case. Nextbit was founded by former HTC and Android employees, after all so their experience building smartphones is likely their most valuable asset.

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