Thursday January 19, 2017

Mozilla Launches New Brand Identity

After a seven-month search, Mozilla has finally decided on a new logo. I think it is the only sane choice out of the contenders.

Our logo with its nod to URL language reinforces that the Internet is at the heart of Mozilla. We are committed to the original intent of the link as the beginning of an unfiltered, unmediated experience into the rich content of the Internet. The font for the wordmark and accompanying copy lines is Zilla. Created for us by Typotheque in the Netherlands, Zilla is free and open to all.