Saturday December 31, 2016

Android Customers Are So Committed That Exploding Note 7 Did Little To Help Apple

Well, it’s not like the Note 7 was the only Android phone you could buy. Why would anyone jump to an entirely different ecosystem just because one model was faulty?

Despite Apple's continued commanding lead in holiday sales of smartphones and tablets, however, the numbers suggested Apple's share was lower and Samsung's was slightly higher from last year. Attempting to explain the trends shown in the data, NPD analyst Stephen Baker told The Wall Street Journal he believes that Android loyalists are committed, and even dangerous exploding batteries in the Galaxy Note 7 were not enough to push significant numbers of customers over to the iPhone. "Most of those who bought or wanted to buy a Note 7 opted for a different high-end Galaxy phone," Baker said.