Saturday December 24, 2016

Microsoft Admits It "Went Too Far" With Aggressive Windows 10 Updates

The company (or its Chief Marketing Officer, at least) is admitting that the company made a big mistake with a previous version of the "Get Windows 10" installer, which had an "X" button that didn’t do anything and provided consumers no choice but to upgrade. Microsoft has reportedly learned "a lot" from this misstep.

Chris Capossela, Microsoft’s Chief Marketing Officer, called the weeks between Microsoft’s initial patch update and the eventual decision to reverse course on the malware-like installer "very painful." He continues: We know we want people to be running Windows 10 from a security perspective, but finding the right balance where you’re not stepping over the line of being too aggressive is something we tried and for a lot of the year I think we got it right, but there was one particular moment in particular where, you know, the red X in the dialog box which typically means you cancel didn’t mean cancel.