Monday October 24, 2016

UK Store Charging More Than $18 To Try PSVR

I thought the purposes of having in-store demos like this was to get people to buy the product, not making money off people wanting to try it out. I see other retailers having free demos to as a way of luring customers away from stores like this that charge you to try something out.

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Our pay-to-play PlayStation VR experience is a GAME-led initiative. The cost to use the in-store PS4 pod is entirely refundable for customers that go on to buy either the headset or a PS4 console. The payment allows us to ensure that we have dedicated staff manning the PlayStation VR pods who have been fully trained to adhere to best practice demo guidelines. The demos are intended to give our customers access to one of the most exciting new gaming technologies in 2016 and provide them with the opportunity to get a feel for VR before they commit to buy.