Today's Hard|Forum Post
Today's Hard|Forum Post

Monday May 09, 2016

Google Testing Black Links Instead Of Blue In Search Results

Other than thoroughly confusing people, I don't know why Google would want to change its search links from blue to black. Why not remove the underline while you are at it so you can't tell it's a link at all?

Still, blue web links have been a feature within Google Search for a long time. So it comes as something of a minor shock to see that the company is now testing a new color: black. From all evidence we’ve been reading so far, it seems this is just an A/B test Google is performing on the back end. That means not everyone is going to see it, and even those who do won’t see it every time they hit Google up.