Thursday April 14, 2016

Two Anonymous Pieces Of Data From Social Media Apps Can Identify You

Researchers, using only geolocation data, created an algorithm that compares geotagged photos, tweets, Instagram check-ins and the likes to correctly identify anonymous users. Think about that for a moment, they needed as little as two pieces of data from social media apps to identify you. eek!

"Almost every interaction with technology creates digital traces, from the cell tower used to route mobile calls to the vendor recording a credit card transaction; from the photographs we take, to the ‘status updates’ we post online," reads the study. "The idea that these traces can all be merged and connected is both fascinating and unsettling."