Today's Hard|Forum Post
Today's Hard|Forum Post

Sunday December 13, 2015

Cord-Cutting Is Accelerating

The rise of cord-cutting is no surprise in itself, but new data suggests that it is happening faster than expected.

آ…new data out Thursday from eMarketer shows that cord-cutting is accelerating, driven by a rapidly expanding panoply of digital video services. The number of pay-TV households will fall at an accelerating rate for at least the next four years, reaching a 1.4% decline in 2019, eMarketer estimates. By that year, eMarketer estimates that almost 23% of U.S. households won’t pay for traditional TV.