Today's Hard|Forum Post
Today's Hard|Forum Post

Saturday December 05, 2015

YouTube Red Seeking Streaming Rights For Movies And TV Shows

Is this enough incentive for you to sign up for YouTube’s subscription service?

At YouTube Red's unveiling in October, Robert Kyncl, YouTube's chief business officer, emphasized that digital stars on the platform are at the core of differentiating YouTube Red from other streaming services. However, the rumored talks underscore YouTube's efforts to establish its new platform as a strong competitor to streaming giants Netflix, Hulu and Amazon. If more shows and movies are added to YouTube Red's library, there could be more interest among older, more mainstream audiences.