Today's Hard|Forum Post
Today's Hard|Forum Post

Friday December 04, 2015

Twitter's Is Trying To Trademark The Word 'Subtweet'

Twitter has filed a trademark application with the U.S. Patent and Trademark Office for the word "subtweet." The company says that it needs to "protect its namespace from people who would misuse it."

Twitter wants to own the subtweet. In a recent filing, the company has sought trademark rights to the word "subtweet." Used colloquially, the word refers to a tweet that refers to a specific person without using that person's twitter handle. The term has been in public use since at least 2013, and does not appear to have originated with employees of Twitter Inc, but is rarely used outside the context of Twitter as a platform.