Today's Hard|Forum Post
Today's Hard|Forum Post

Thursday September 24, 2015

Netflix Knows Exactly When You Got Hooked

Netflix says that they have us all figured out. I don't know how they know what gets us hooked but you have to admit, they are doing something right.

It turns out that when commercial breaks and appointment viewing are stripped away and consumers can watch an entire season as they choose, you can see fandom emerge. That is, 70% of viewers who watched the hooked episode went on to complete season one or more poetically, when members were hooked and there was no turning back.