Today's Hard|Forum Post
Today's Hard|Forum Post

Wednesday August 12, 2015

UK Advertisers Place 73% Fewer Ads On Pirate Sites

I suppose hitting pirate sites where it hurts (the wallet) is as good of a way as any to combat piracy. It will be interesting to see how this works out over time.

The City of London Police Intellectual Property Crime Unit says it is making excellent progress in reducing the revenues of so-called 'pirate' sites. The UK's top ad spending companies have reportedly decreased their 'pirate' advertising by 73%, with automotive, food and drink, and real estate businesses pulling out almost completely.