Wednesday August 12, 2015

Twitter Gives Companies Access To Its Full Archives

What is that old saying again? Something about if it's free, you're probably the product.

Twitter has just launched a new tool called "Full-Archive Search API," which gives brands access to every public tweet ever made from the microblogging site's inception nine years ago. If you recall, the company also opened up its archives to research institutions last year. That project was launched for science, though -- this one was obviously created for business.