Sunday February 01, 2015

Apple's R&D Spending Shoots Up 42% Year-Over-Year

Apple is riding higher than ever with record sales in Q1, but along with record profits, comes higher costs in Research and Development. While not revealing any actual accounting figures on the rise in R&D, the company did reveal that research costs had risen 42% over the same time last year.

The Company continues to believe that focused investments in R&D are critical to its future growth and competitive position in the marketplace and are directly related to timely development of new and enhanced products that are central to the Company's core business strategy.