Friday January 30, 2015

Verizon Wireless to Allow Complete Opt Out of Mobile ‘Supercookies’

Verizon says it is going to let people opt out of its plan to use supercookies. I was going to rant on Verizon but at least they are letting people opt out.

Verizon Wireless, which has been under fire by privacy advocates since late last year, has decided to make a major revision to its mobile ad-targeting program. Users who do not want to be tracked with an identifier that Verizon uses for ad-targeting purposes will soon be able to completely opt out, the company said on Friday.