Tuesday January 06, 2015

The Real Story Behind Jeff Bezos's Fire Phone Debacle

Fast Company has posted one of those "the real story" articles about the Amazon Fire Phone. A lot of anonymous "insider" stuff but still kind of interesting.

Introduced with grand ambitions last summer, the Fire Phone is widely seen as a fiasco. Originally priced at $199 (with contract) and intended as an iPhone competitor, it now sells for 99 cents, and Amazon has taken a $170 million write-down largely attributable to unsold Fire Phone inventory.

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