Today's Hard|Forum Post
Today's Hard|Forum Post

Sunday October 12, 2014

Hulu Plus Is Considering Cutting Back on Ads

Hulu Plus is a very different animal from its main competitors, namely Netflix and Prime. Hulu Plus interrupts the streaming programs to run advertisements, where the others do not. This fact has not gone unnoticed by the potential subscribers and it shows in Hulu Plus subscriber rate. To become more competitive, there may be a shift coming in how the company addresses advertisements in the near future.

There is strong speculation that Hulu may offer a new membership level with no ads or very limited ads. Well no official numbers have been released there is speculation that Hulu makes more from ads than it does from subscribers. Moving away from that model would signal a major shift in the way the company is run.