Today's Hard|Forum Post
Today's Hard|Forum Post

Thursday July 31, 2014

Gamasutra Explains: The YouTuber Phenomenon

Are games developers seriously talking about making games that cater to YouTubers?

"I now believe there's a direct correlation between how good your game is and how many unique YouTube videos it can yield," Gears of War creator Cliff Bleszinski recently said. "The YouTubers have taken over, folks!" The way games look on video is now fundamentally affecting how Bleszinski makes them -- and he isn't an upstart, but someone who's already found massive success making games.