Today's Hard|Forum Post
Today's Hard|Forum Post

Thursday March 13, 2014

Facebook Rolling Out ‘Premium Video Ads’

Apparently not enough people complained about those annoying ads in your news feed. The company plans to roll out the "premium" video ads over the next few months.

Premium Video Ads are designed for advertisers who want to reach a large audience with high-quality sight, sound and motion. Each 15-second video ad will start playing without sound as it appears on screen and stop if people scroll past. If people tap the video, it will expand into a full-screen view and sound will start. People can expect to begin seeing these new ads over the next few months.