Today's Hard|Forum Post
Today's Hard|Forum Post

Tuesday March 12, 2013

Your Facebook Likes Reveal Your Age, Gender and Ethnicity?

According to a new study, researchers are able to predict personal information about a group of people based solely on the patterns of likes on Facebook.

The researchers found, for example, that "Likes" for Austin, Texas; "Big Momma" movies; and the statement "Relationships Should Be Between Two People Not the Whole Universe" were among a set of 10 choices that, combined, predicted drug use. Meanwhile, "Likes" for swimming, chocolate-chip cookie-dough ice cream and "Sliding On Floors with Your Socks On" were part of a pattern predicting that a person didn't use drugs.