Today's Hard|Forum Post
Today's Hard|Forum Post

Saturday October 20, 2012

After 15 Years of Trying, Yahoo Gives Up In Korea

Chief Executive Officer Marissa Mayer is promising to get Yahoo back on track and that promise includes ceasing to do business in Korea. After 15 years of operation it’s hard to admit defeat, but with only 1% market share it makes little business sense to remain in Korea.

"People don’t use Yahoo much here and it’s not generating much traffic. There’s no reason for them to stay in this Far East Asian market."