Today's Hard|Forum Post
Today's Hard|Forum Post

Tuesday May 22, 2012

Apple Given Free Rent Just to Open Up Stores

How sad is this? Cities and towns around the country offering years of free rent to Apple, just to get an Apple Store in their town?

Apple Stores are increasingly seen as a sign of affluence, a sign that a neighborhood "has arrived." It turns out that some cities are more anxious to arrive than others, offering Apple sweetheart deals to open new stores آ— deals that often include Apple getting to move in rent-free.