Today's Hard|Forum Post
Today's Hard|Forum Post

Wednesday April 18, 2012

We Don’t Need Game Publishers, Hardware Makers or Retailers

While we may not agree with everything this guy says, the idea that we can do without middlemen in the gaming industry is very, very true. It would be nice to see the entertainment industry as a whole (music and movies) go this route too.

While publishers, retailers and hardware makers might still be adding value, they are no longer required. Using the miracle of the internet, game creators can make videogames آ— good ones! آ— and sell them to game players without any involvement from traditional publishers, retailers or hardware makers. And when creators don’t have to put their work through the gauntlet of middlemen, with everybody down the line taking their cut of the profits, they can sell those games much more cheaply.

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