Sunday January 22, 2012

Is Old Republic the Most Expensive Video Game Ever?

Electronic Arts put 200M eggs in one big basket and is praying for the best. Star Wars: The Old Republic could be a make it or break it situation for EA with its $200 million dollar outlay and six years of invested time in its production. Sales have been below expected levels fueling speculation of problems for EA causing shares of EA stock to drop 3% on Thursday.