Today's Hard|Forum Post
Today's Hard|Forum Post

Monday November 14, 2011

Schools Grab .XXX Domains to Protect Names

Not only is this smart to do now, it is also pretty inexpensive. Attorney fees and lawsuits cost a fortune so snagging these .XXX names now seems like the logical thing to do.

The new .xxx domain will be launched later this year, and before that, everyone with a trademark has the opportunity to reserve names during what's called a "sunrise phase" aimed at protecting organizations against prospectors who grab sites to use or sell at a profit. "We don't want someone coming across our trademark on a porn site. God only knows what they'd come up with," said Terry Robb, director of information technology at the University of Missouri-Columbia.