Today's Hard|Forum Post
Today's Hard|Forum Post

Tuesday October 25, 2011

Credit Card Companies To Sell Your Purchase Data To Advertisers

What do you think about credit card companies selling your purchase history to advertisers? You wouldn't mind? Right? wink

The WSJ reports that they saw a document MasterCard was pitching around earlier this year. It described how the company wanted to sell cardholder data so each person could be targeted with ads online based on their individual swipe history.