Saturday February 09, 2019

AMD, NVIDIA Have Launched "The Least-Appealing GPU Upgrades in History"

Regardless of which team enthusiasts have aligned themselves with, it’s simply not a great time to cheerlead, according to ExtremeTech, which has published an opinion piece alleging both green and red have failed to deliver. While AMD and NVIDIA’s products may be technically admirable, the conundrum is price-to-performance: nobody expected the latter to impress on that front, but now that the former’s Radeon VII has matched "the RTX 2080’s bad price," many have conceded to the idea of the market being "stuck in an unwelcome position."

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There are two ways to read the current situation. One argues that the current less-than-inspiring crop of GPU architectures from AMD and Nvidia is an oddity. AMD has been operating on a shoestring budget until quite recently, with limited resources to pour into new GPUs. Nvidia may have misread the crypto market. Put the two together, and you have an awkward transition that doesn’t inspire anyone but ultimately doesn’t have much influence over the long-term evolution of the GPU market either. Fast forward 18 months and the market may look much more like its historical trend line.

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