Today's Hard|Forum Post
Today's Hard|Forum Post

Tuesday October 16, 2018

Instagram Users with 100,000+ Followers Get Free Food for Posts

The "This is Not a Sushi Bar" restaurant in Milan, Italy is offering Instagram users with 100,000+ followers free food if they post a picture of their meal and tag the restaurant on social media. "Owner Matteo Pittarello said he hoped the offer would attract millennials as patrons and create '2.0 word-of-mouth that could make our brand strong and viral.'"

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Italian fashion blogger Clizia Incorvaia had a free sushi lunch on Tuesday courtesy of her 200,000 Instagram followers. Incorvaia said: "We tasted everything from gunkan to tartare, and I have to say it is all really good."

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