Today's Hard|Forum Post
Today's Hard|Forum Post

Saturday October 13, 2018

Elon Musk's Tesla Files for a Trademark of "Teslaquila"

In an April Fool’s tweet earlier this year, Elon Musk joked that his company was going bankrupt and alluded to a product dubbed "Teslaquila," a Tesla-branded tequila. Now, recent filings with the U.S. Patent and Trademark Office suggest Musk intends to make the drink a reality. The trademark indicates a "distilled agave liquor" and "distilled blue agave liquor."

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While there is no guarantee that a Tesla-brand tequila will hit the market, the company filed an "intent to use" trademark for Teslaquila, which means that it is currently not using it, but has a "good faith intention" to use it in the future. In addition, Tesla appears to have initially applied for this trademark in Jamaica back in April and is asserting a U.S. priority date based on that foreign application.