Crying Foul over Online Junk Food Marketing

This kinda stuff is starting to get on my nerves. People blaming TV junk food ads for childhood obesity? The last time I checked, “Lucky the leprechaun” wasn’t doing the shopping for my household. Besides, if your child is addicted to Lucky Charms at age two, the people selling the cereal aren’t the ones that need their asses kicked.

At age 2, Zameen Rashid is well acquainted with Lucky, the leprechaun who lists the marshmallow clovers, moons, and stars in boxes of General Mills' (GIS) Lucky Charms cereal. Maybe too well, says his mother, Fahmida Rashid, who frets that too-frequent exposure to food ads in video games, TV shows, and the Web will foster unhealthy eating habits.

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