The Down Low on Downloads

IGN has a pretty lengthy article discussing the impact and future of downloadable content as it pertains to your next-gen console. Even with all the strides we’ve seen in the last year or two, it looks like this is merely the tip of the iceberg.

With the download era upon us, IGN gathered bigwigs from the PlayStation and Xbox 360 camps (a Wii representative wasn't available) and put them through separate interviews to see why the market is in this downloading frenzy, how the companies are responding and what the future might hold.

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